21st Century - Reboots

Remember what we said about post-2000 trends...

Cinema attendance is at a plateau (not shifting significantly, staying relatively flat)

...yet revenue is increasing significantly...

Large Hollywood institutions are employing a range of techniques to make this so, and one of the ways they do this is through the rebooting of franchises...


Task:

Reboot a film…

Create a Google PPT or an A3 mind map… Include

  • Who your production company is (one of the big six)
  • Who your parent is (the conglomerate that owns them)
  • A fictional example of synergy with the music industry (who and why?)
  • A fictional example of synergy with the video game industry (which one and why)
  • Casting including Star Power
  • A range of USPs
  • Ideas for social media campaigns (what will it entail specifically)
  • Ideas for distribution methods (traditional or experimental?)
  • Ideas for how you will take advantage of new (post 2000) film technologies

Be ready to present your pitch (and justifications behind your decisions) next lesson. We may vote on who’s is the best for a prize.




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